Thursday 18 April 2013

Research on exhisting Advertisements

This Advertisement for Florence and the Machine is quite abstract. The main image is Florence in the center, with the name of the Album writen in black bold letters across the bottom of the page. 'Seeking the stars' written on the right hand corner underneath the artists name portrays the image as Florence is layed on a bed looking up. The writing illustrates a retro look. The advertisement sticks to a colour scheme of cream/pink tones and black. I think that this advertisement is extremely eye catching and fits the genre of the artist.
 
 
This advertisement promoting Ellie Goulding's new album 'Lights' works really well as it is a simple yet effective idea. The artists face is in the center of the image with strips of lights collaged in and around her hair. The writing is all kept in the same font and colour but enlarged for the artists name and album, which are written in the center of the mage underneath the artists face so that the main focus is on the artist.
There is also a star rating from 4 different magazines which encourages the reader to buy the album as they think it will be good from the ratings of others.
 
 

No comments:

Post a Comment